Social Media Executive

We are actively seeking a creative and data-driven Social Media Executive to join our client's dynamic team through Acme Services. This pivotal role is responsible for the full spectrum of social media content, from creating and editing engaging reels to meticulously planning content calendars and staying ahead of emerging trends. The ideal candidate will also manage influencer campaigns end-to-end and continuously optimize strategy with performance insights, ensuring all efforts are closely aligned with core brand values.

Key Responsibilities

• Content Creation & Curation: Create and edit engaging reels and other visual content for various social media platforms, ensuring high quality and brand consistency.
• Content Strategy & Planning: Develop and manage comprehensive content calendars, planning engaging posts and campaigns in advance.
• Trend Analysis: Proactively track trends in social media, digital marketing, and the industry to identify new opportunities and keep content relevant and fresh.
• Influencer Campaign Management: Manage influencer campaigns end-to-end, from identification and outreach to negotiation, content review, and performance tracking.
• Performance Optimization: Continuously optimize social media strategy with performance insights, analyzing data to refine approaches and maximize reach and engagement.
• Brand Alignment: Ensure all social media activities and content are perfectly aligned with brand values, maintaining a consistent and authentic brand voice.
• Collaboration: Work closely with marketing, design, and other internal teams to integrate social media efforts into broader marketing initiatives.

Skills

• Proven experience in creating and editing reels and other social media content.
• Expertise in planning content calendars and scheduling tools.
• Strong ability to track trends and adapt content strategies accordingly.
• Demonstrated experience in managing influencer campaigns end-to-end.
• Proficiency in optimizing strategy with performance insights and social media analytics.
• Deep understanding of brand values and how to reflect them in content.
• Excellent written and verbal communication skills.
• High level of creativity and attention to detail.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience as a Social Media Executive or similar role with a strong portfolio of successful social media campaigns.
• Familiarity with various social media platforms, analytics tools, and content creation software.