Social Media Executive

Company Description 3 Dots Design is an integrated communications specialist offering advertising, design, and digital solutions under one roof. In a fragmented communications landscape, the agency focuses on unified strategies that help brands grow across India and Canada. As a media-neutral partner, 3 Dots Design selects the most effective channels to maximize the impact of every advertising investment. This approach brings agility and efficiency to clients marketing and communication processes. Team members collaborate across disciplines to deliver cohesive brand experiences.
Role Description The Social Media Executive is a full-time, on-site role based in Pune City. This role involves planning, creating, and publishing engaging content across various social media platforms, aligned with brand guidelines and campaign objectives. Day-to-day tasks include managing social media calendars, monitoring channels, responding to audience interactions, and optimizing posts for reach and engagement. The Social Media Executive will coordinate with design, copy, and account teams to support integrated campaigns and ensure consistent messaging. The role also includes tracking performance metrics, preparing reports, and recommending improvements to strengthen the brand's digital presence.
Qualifications

• Strong social media marketing and social media optimization (SMO) skills, with experience managing brand pages and campaigns.
• Media planning capabilities for selecting appropriate platforms, formats, and schedules to support campaign objectives.
• Clear and professional communication skills, with the ability to collaborate effectively across teams and with clients.
• Solid writing skills for crafting posts, captions, and short-form content tailored to different audiences and platforms.
• Familiarity with social media analytics tools and the ability to interpret data to improve performance.
• Understanding of digital marketing fundamentals and current social media trends.
• Ability to work on-site in Pune City, manage multiple projects, and meet deadlines in a fast-paced environment.
• Relevant education in Marketing, Communications, Media, or a related field is preferred; prior agency or brand-side experience is an advantage.