- Designation: Social Media Development & Digital Marketing Executive
- Company: ARASPL
- Location: Kolkata ,West Bengal
- Employment Type: Full-Time
- Salary: ₹12,000 – ₹20,000 per month
- Experience: 1- 3 yrs
About the Company
ARASPL Steels Private Limited is engaged in the steel and infrastructure sector, delivering quality products and engineering solutions across India. The company is focused on strengthening its digital presence and expanding its market reach through effective marketing strategies.
- Company Profile: https://in.linkedin.com/company/araspl-steels-private-limited
- Website: https://araspl.com
Job Summary
We are looking for a Social Media & Digital Marketing Executive to manage the company's online presence and support digital marketing activities. The role involves content creation, social media handling, and contributing to brand visibility and lead generation.
Key Responsibilities
1. Social Media Management
- Handle company accounts on LinkedIn, Facebook, Instagram, etc.
- Plan and schedule regular posts
- Ensure consistent branding and communication
2. Content & Campaign Support
- Create content (posts, captions, basic creatives)
- Assist in running digital marketing campaigns
- Coordinate with internal teams for content ideas
3. Engagement & Growth
- Respond to messages, comments, and enquiries
- Increase followers and engagement across platforms
- Track basic performance metrics
4. Marketing Coordination
- Support lead generation activities
- Work closely with sales team for campaign alignment
- Assist in promotional activities
Eligibility CriteriaEducation:
- Graduate in Marketing / Mass Communication / Any relevant field
Experience:
- 1–3 years of experience in Social Media / Digital Marketing
Required Skills
- Knowledge of social media platforms and trends
- Basic knowledge of Canva or similar tools
- Good communication and content writing skills
- Basic understanding of digital marketing concepts
Key Competencies
- Creativity and consistency
- Good communication skills
- Attention to detail
- Willingness to learn and adapt
How to Apply
Interested candidates can share their updated resume at: [Confidential Information]
