Social Media Coordinator

Company Description

Selfcraft Media is a full-service systematic digital marketing agency. We focus on crafting cutting-edge marketing strategies for our valuable clients. We leverage our highly influential digital marketing skills to create personalized campaigns that achieve significant results.

Role Summary

The Social Media Coordinator will manage and execute AgriBegri's social media activities to strengthen brand presence, improve engagement, and support lead generation. The role involves content creation, platform management, performance tracking, and coordination with internal teams to ensure consistent and professional brand communication across all digital channels.

Key Responsibilities

Plan, create, and manage daily content across Instagram, Facebook, LinkedIn, and YouTube.

Develop engaging posts, reels, stories, captions, and basic video content aligned with brand guidelines.

Schedule posts and make sure they're consistent and ready for publication.

Monitor comments and direct messages; respond promptly and professionally.

Track performance metrics (reach, engagement, follower growth) and prepare periodic reports.

Stay updated with social media trends, formats, and audio to optimize content performance.

Understand the needs of farmers and customers to create relevant, relatable, and educational content.

Required Knowledge & Skills

Strong understanding of major social media platforms and basic algorithms.

Working knowledge of content marketing and brand communication.

Proficiency in tools such as Meta Business Suite, Canva, and VN Editor.

Basic video editing skills for reels and short-form videos.

Excellent caption writing skills in Hindi and English.

Knowledge of agriculture or agri-products is preferred.

Creative mindset with consistency, trend awareness, and attention to detail.

Qualifications & Experience

Bachelor's degree in Marketing, Media, or a related field (preferred).

12 years of experience in social media management or content creation.

Experience in the E-commerce, Agriculture, or FMCG industry is an advantage.

How to Apply:

Interested candidates are invited to send their resume, a cover letter, and writing samples to [Confidential Information] with the subject line Social Media Coordinator - [Your Name].

9558538685