Salary Range: 34 LPA. Please apply only if this compensation range aligns with your expectations.
Experience Required: 2-3 years
Role Overview
We are looking for a creative, trend-aware social media & Content Executive who understands how great content works online. The ideal candidate should have excellent English communication skills, strong content writing ability, and a natural instinct for social media and digital storytelling.
This role is ideal for someone who is deeply engaged with high-quality digital content, understands what makes content perform, and can contribute to content strategy as well as execution.
You will be expected to bring fresh ideas, analyze market and social media trends, and confidently represent the creative voice of the marketing team. If you are someone who is obsessed with reels, short-form content, and evolving digital culture, this role is for you.
Key Responsibilities
- Develop and execute creative social media content strategies aligned with brand and marketing goals.
- Write engaging captions, posts, scripts, and short-form content with strong storytelling.
- Plan and manage content calendars and campaign themes.
- Analyze social media trends, market movements, and competitor content strategies.
- Conceptualize reels, short-form videos, and engaging social media formats.
- Collaborate with the design and marketing teams to bring creative ideas to life.
- Contribute to content strategy discussions and campaign planning.
- Monitor performance and optimize content based on analytics and insights.
- Maintain a consistent brand voice across all platforms.
Key Skills
- Excellent English communication skills (written and verbal)
- Strong content writing and storytelling ability
- Content strategy and content planning skills
- Strong understanding of social media trends, reels, and short-form content formats
- Ability to analyze market trends and digital content performance
- Creative thinking and idea generation for social media campaigns
- Good understanding of social media analytics and insights
- Strong collaboration skills with marketing and creative teams
Ideal Candidate
- A social media native who understands digital culture and viral formats.
- Someone who consumes high-quality content and converts insights into strategy.
- Confident communicator who can contribute ideas and represent the creative direction of the marketing team.
- Passionate about content, storytelling, and building engaging brand presence online.
