Social Media Content Creator

Location: Bangalore

Company: BathStory

BathStory is building the IKEA of Bathrooms a fast-growing, category-defining consumer brand. In 2.5 years, we've transformed 7,000+ bathrooms and become the largest online player in shower partitions. As we expand across categories and cities, video is at the core of how we grow.

We are looking for a video-first content creator, not a traditional writer.

Your primary job is to create high-performing short-form video content for Instagram, YouTube Shorts, and Paid Ads content that drives attention, engagement, and conversions.

If you enjoy shooting, scripting, editing, experimenting, and even being on camera, this role is for you.

Create short-form videos for Reels / Shorts / Ads (product, story, problem-solution, before-after, expert, etc.)

Shoot content at stores, customer homes, and studio setups

Write simple, sharp video scripts (not long copy)

Edit videos optimized for performance & retention

Work closely with founders, growth, and design team

Experiment constantly hooks, formats, storytelling, conversion content

Occasionally appear on camera / direct shoots

Video-first thinker (not blog/content writer mindset)

Comfortable shooting on phone / camera

Basic editing skills (Premiere / CapCut / VN / etc.)

Strong instinct for what works on social media

Not camera shy

Fast, experimental, builder mindset

Bonus: Experience in D2C / performance content / ads

Market-leading compensation (for the right person)

Creative ownership build a category brand

Real impact your content drives growth, not just likes

Work directly with founders

Learn D2C, storytelling, and performance marketing

To Apply:

Email [Confidential Information] / [HIDDEN TEXT] with:

1. Portfolio / sample videos (must)
2. 12 lines: Why you fit this role
3. Links to any social content you've created