Social Media and influencer marketing executive

Welcome to Bluethread, the ultimate hub of fashion excellence and creativity. Bluethread is a leading conglomerate proud to own and nurture a diverse portfolio of exceptional fashion brands, each with a unique identity and distinct aesthetics. With a keen eye for trends, a passion for quality, and an unwavering commitment to style, Bluethread offers everything from chic urban wear to timeless classics. Our state-of-the-art manufacturing units, equipped with cutting-edge technology and a highly skilled workforce, ensure superior quality and efficient production across all our brands. Moreover, we prioritize sustainability and ethical practices throughout our supply chain.

This is a full-time, on-site role for a Social Media and Influencer Marketing Executive located in Gurugram. The role involves developing and executing social media strategies, managing influencer partnerships, and engaging with the brand's audience across various platforms. Day-to-day tasks include creating compelling content, monitoring social media metrics, and staying updated on trends. Additionally, the role involves coordinating with public relations and sales teams to ensure cohesive marketing efforts.

• Communication and Public Relations skills
• Experience in Influencer Marketing and Social Media Marketing
• Sales skills
• Excellent written and verbal communication abilities
• Ability to work on-site in Gurugram
• Experience in the fashion industry is a plus
• Bachelor's degree in Marketing, Communications, or a related field