We seek a Digital Presence Analyst specializing in social media management and discreet research personas for competitive andopen-sourceintelligence and market insights. Responsibilities include account creation/evolution for sustained online presence, engagement, campaigns, and trends.
Develop covert research personas with plausible backstories, demographics, and digital footprints.
Define personas via analysis of target audiences: pain points, motivators, behaviors, and habits; tailor profiles for research purposes across platforms like LinkedIn (professional) and X, Instagram, Facebook,Tiktok.
Evolve personas agilely with real-time data: update profiles, content, interactions based on trends, feedback, and platform changes to remain authentic and consistent.
Refine digital footprints iterativelyshift from static to AI-dynamic elements like generated contentensuring longevity for long-term research without bans.
Skills:
Preferred knowledge - IT/research background; privacy reg compliance (GDPR) and Privacy policies across different geographies
Identifythe closely relatable ones withgood communicationskills and smart social skills.
Requirement:
The candidate must be willing to work the night shift.
