SME-Digital Marketing

Role Overview:

The Vendor Account Manager will be responsible for managing advertising campaign performance for our partner advertisers. This role focuses on optimizing advertising campaigns across Our client's's advertising products to drive measurable business outcomes. The position requires a consultative approach to help advertisers maximize their advertising investment through data-driven recommendations and proactive campaign management.

Primary Responsibilities:

Campaign Management & Optimization

·      Monitor and optimize advertising campaigns daily/weekly to ensure performance targets are met

·      Analyse campaign metrics including ROAS, CTR, conversion rates, and other KPIs

Data Analysis & Reporting

·      Utilize Our client's Ads reporting tools to extract insights and identify opportunities

·      Create performance reports and presentations 

Cross-Functional Collaboration

·      Partner with Ad Success Teams, Sales, Seller/Vendor teams, and product teams

·      Coordinate with internal stakeholders to resolve issues and enable solutions

Sales & Revenue Management

·      Identify opportunities for revenue growth within existing partner accounts

·      Utilize Salesforce CRM to track opportunities, activities, and pipeline