SEO Specialist

Job Description: SEO Specialist

Company: Atlanta Systems Pvt. Ltd.
Location: Connaught Place, New Delhi
Experience: 12 Years
Interview Mode: In-person

About the Role

We are seeking a motivated and detail-oriented SEO Specialist to join our marketing team. The ideal candidate will be responsible for improving organic search visibility, driving qualified traffic, and optimizing website performance through proven SEO strategies.

Key Responsibilities

• Execute on-page and off-page SEO strategies to improve rankings and traffic

• Conduct keyword research and competitor analysis

• Optimize website content, meta tags, headings, URLs, and internal linking

• Perform technical SEO audits (site speed, indexing, crawl issues)

• Monitor website performance using Google Analytics and Search Console

• Coordinate with content, design, and development teams for SEO improvements

• Build quality backlinks through ethical link-building practices

• Track, analyze, and report SEO performance and insights

• Stay updated with Google algorithm changes and SEO trends

Required Skills & Qualifications

• 12 years of hands-on experience in SEO

• Strong knowledge of on-page, off-page, and technical SEO

• Proficiency in SEO tools (Google Analytics, Search Console, Ahrefs/SEMrush, etc.)

• Understanding of HTML, CSS (basic level)

• Experience with CMS platforms (WordPress preferred)

• Knowledge of keyword research and content optimization

• Familiarity with Core Web Vitals and mobile SEO

Good to Have

• Experience with Local SEO

• Basic knowledge of Google Ads / PPC

• Exposure to B2B SEO

• Understanding of UX and conversion optimization

Soft Skills

• Strong analytical and problem-solving skills

• Excellent communication and coordination abilities

• Detail-oriented with a data-driven mindset

• Ability to work independently and in a team