Job Title: SEO & SEM SpecialistExperience: 2+ Years
Employment Type: Full-Time
Location: Mohali
About ASBASB empowers learners with future-ready skills across emerging technologies. We are looking for a data-driven SEO & SEM Specialist who can drive high-quality traffic, leads, and conversions through organic and paid search strategies.
Key Responsibilities- Plan, execute, and optimize SEO strategies (on-page, off-page, technical SEO)
- Manage SEM campaigns on Google Ads (Search, Display, YouTube)
- Conduct keyword research, competitor analysis, and content optimization
- Optimize landing pages for better rankings and conversions
- Track performance using tools like Google Analytics, Search Console, and SEM dashboards
- Collaborate with content, design, and performance marketing teams
- Improve website speed, UX, and crawlability
- Generate regular SEO & SEM performance reports
Required Skills & Qualifications- 2+ years of hands-on SEO & SEM experience
- Strong knowledge of keyword research, backlinks, and technical SEO
- Experience running paid campaigns with ROI-focused optimization
- Familiarity with Google Analytics, Search Console, SEMrush, Ahrefs
- Understanding of conversion rate optimization (CRO)
What We Offer- Performance-driven growth opportunities
- Exposure to high-impact digital marketing campaigns
- Collaborative startup culture
