SEO & GEO Specialist

Company Description GrowthPro AI helps brands win visibility in both traditional search and AI-driven answer engines, ensuring they appear where buyers look for solutions. The company specializes in Local SEO for multi-location brands, including Google Business Profile management, hyperlocal content, and location-level reporting. For B2B organizations, GrowthPro AI provides Generative Engine Optimization (GEO) services such as GEO audits, AI visibility strategy, prompt engineering, and ongoing retainers. Its platform offers live GEO scoring, automated LLM testing, competitor monitoring, and content briefs in a single dashboard. GrowthPro AI partners with retail chains, healthcare networks, pharma and life sciences companies, and B2B tech and professional services brands to ensure their brand becomes the trusted answer in AI-driven conversations.

The role

You'll be our in-house expert on how brands get discovered and cited in both traditional and AI-driven search. You'll run GEO and local SEO work for client accounts and pilots, and feed what you learn back into our audits, methodology and content. This is a hands-on role: you'll do the work yourself and also help define how we do it.

What you'll do

• Plan and execute GEO/AEO and local SEO programs for multi-location clients, from healthcare and dental chains to other local verticals.
• Run and interpret AI visibility audits: how brands appear (or don't) across ChatGPT, Gemini, Perplexity and AI Overviews.
• Optimize Google Business Profiles at scale: categories, attributes, posts, Q&A, reviews, and consistency across locations.
• Manage local citations, NAP consistency, location pages, schema markup and structured data.
• Build and test content that earns AI citations: entity-focused pages, FAQs, and location-specific content.
• Track visibility, rankings, map-pack performance and AI mentions, and turn them into clear client-ready reports.
• Work with our founder and product team to improve audit scoring, recommendations and reporting inside the platform.
• Contribute to original research and thought leadership, such as an AI visibility benchmark, plus case studies and playbooks.
• Support agency partners with onboarding, SOPs, and answers to their client questions.

What we're looking for

Must have

• 2+ years in SEO, with real local SEO experience (GBP, citations, map pack).
• Hands-on experience with GEO/AEO, or a strong track record of experimenting with how LLMs surface and cite brands.
• Comfort with technical SEO fundamentals: schema, crawlability, site structure, on-page optimization.
• Experience managing multi-location or multi-client accounts.
• Strong analytical skills; you can turn messy data into a clear recommendation.
• Clear written English for reports, client communication and documentation.

Nice to have

• Experience with an agency or in-house team serving healthcare, dental or other multi-location verticals.
• Familiarity with tools such as Search Console, GA4, BrightLocal, Semrush/Ahrefs, Screaming Frog, or AI visibility trackers.
• Some scripting or automation skills (Python, Sheets/Apps Script, or no-code tools) to scale repetitive work.
• Exposure to the US or Australian local search markets.
• Published content, experiments or case studies on GEO/AEO.

What you'll bring

• A curious, experimental mindset. GEO is new and best practice is still being written.
• Ownership: you're comfortable in an early-stage environment without heavy process.
• Ability to explain complex search concepts to non-technical clients and agency partners.

What you'll get

• Direct work with the founder, and real influence on product and strategy.
• Hands-on exposure to a category that's still being defined.
• Compensation: [X–Y per month / retainer / fixed + performance component].
• [Optional: equity or revenue-linked incentive, flexible hours, remote work.]

How to apply

Send your resume or LinkedIn, plus a short note (or 1-page teardown) on how you'd improve the AI search visibility of a local business of your choice.