About Us
NextGen Group
Job Description
Role
Improve organic rankings, drive website traffic, and generate qualified leads through SEO-driven content.
Key Responsibilities
- Conduct keyword research (informational + commercial intent)
- Perform SERP analysis before writing content
- Write SEO-optimised blog articles (1,0002,000 words)
- Optimise existing pages (meta tags, headings, internal linking)
- Implement on-page SEO best practices
- Work on basic technical SEO (site audits, indexing issues)
- Work on Local SEO, having a good Geographical knowledge
- Track performance using Google Search Console & GA4
- Coordinate with the design team for graphics and video creation
KPIs
- Growth in organic traffic
- Improvement in keyword rankings
- Increase in website leads from organic
- Content publishing consistency
Requirements
Required Skills
- 12 years of hands-on SEO experience
- Strong English writing skills
- Good understanding of search intent
- Familiar with Ahrefs / SEMrush / Ubersuggest
- Experience with WordPress or similar CMS
- Basic knowledge of technical amd local SEO
Ideal Candidate
- Analytical mindset
- Can also write without heavy AI dependency
- Understands performance marketing
- Proactive and execution-focused
- Keen and quick learner
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