Role Overview
We are looking for a results-driven SEO / AEO / GEO Analyst to enhance our digital visibility across search engines and AI-driven platforms. The ideal candidate should have strong expertise in Search Engine Optimization (SEO), Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) strategies to drive organic traffic, improve search rankings, and optimize content for AI-based search experiences.
Key Responsibilities
- Develop and implement SEO strategies to improve organic rankings
- Perform keyword research, competitor analysis, and content gap analysis
- Optimize website structure, metadata, internal linking, and schema markup
- Improve technical SEO (site speed, crawlability, indexing, Core Web Vitals)
- Work closely with content teams to optimize blog and landing pages
AEO (Answer Engine Optimization) Responsibilities
- Optimize content for featured snippets and voice search
- Structure content for AI-generated search results
- Implement FAQ schema and structured data
- Improve zero-click search visibility
GEO (Generative Engine Optimization) Responsibilities
- Optimize content for AI platforms like:
- ChatGPT
- Google Gemini
- Microsoft Copilot
- Create AI-friendly, structured, context-rich content
- Monitor brand visibility in generative AI responses
- Develop strategies to improve AI citation and authority signals
Required Skills
- Strong knowledge of On-page and Off-page SEO
- Experience with tools like:
- SEMrush
- Ahrefs
- Google Search Console
- Google Analytics
- Understanding of structured data and schema markup
- Experience in content optimization for AI search
- Basic understanding of HTML & technical SEO
- Strong analytical and reporting skills
