Senior Social Media Content Strategist

Company Description

dotMCBC thrives at the intersection of aesthetics and market strategy to transform brand stories into unforgettable experiences. Combining the essence of Gen-Z culture with enduring creativity, dotMCBC delivers innovative branding solutions with a distinctive edge. From the very beginning, we dive deep into understanding each brand to create meaningful connections with its audience.

Role Description

This is a full-time, on-site role located in Delhi, for a Senior Social Media Content Strategist. The role involves developing and overseeing social media strategies, managing content calendars, and producing engaging content tailored for multiple platforms. Responsibilities include analyzing social media campaigns, tracking performance metrics, maintaining brand consistency, and staying ahead of digital trends while collaborating with cross-functional teams to execute creative projects.

Qualifications

• Social Media Strategy development, analytics, and trend monitoring
• Content Creation, including storytelling and writing skills for diverse platforms
• Expertise in visual content, paired with experience in graphic design or multimedia tools
• Campaign Management and collaborative team leadership
• Strong understanding of digital marketing and SEO strategies
• Excellent organizational and project management skills
• Bachelor's degree in Marketing, Communications, Journalism, or a related field
• Proficiency in social platform tools including scheduling and analytics software
• Prior experience in branding, preferably with a creative agency or design studio