Senior SEO Specialist

Role: Senior SEO Specialist

Experience - 3+ Years

Location

Bengaluru (HSR Layout)

About the Role

We are looking for a highly skilled Senior SEO Specialist with expertise in Technical SEO, Content Strategy, AI-driven Automation, and Data Analytics. The ideal candidate should have hands-on experience in leveraging AI tools, automation platforms, and SEO technologies to improve organic traffic, search visibility, and business growth.

Key Responsibilities

AI & SEO Automation

● Build and manage AI-powered workflows for:

○ Content generation and optimization.

○ Keyword clustering and topical mapping.

○ Automated SEO audits.

○ Internal linking recommendations.

○ Competitor monitoring.

○ Trend and topic discovery.

● Utilize AI tools such as ChatGPT, Claude, Gemini, Perplexity, Gumloop, Zapier, Make, n8n, and other automation platforms.

● Develop automated alerts for ranking fluctuations, traffic drops, indexing issues, and emerging keyword opportunities.

Content & Programmatic SEO

● Create scalable content strategies using AI-assisted workflows. ● Collaborate with content teams to improve topical authority and content quality.

● Implement content optimization based on Search Console, AI insights, and user behavior data.

● Manage large-scale SEO pages and programmatic content initiatives.

Analytics & Reporting

● Build automated SEO dashboards using:

○ Google Search Console

○ Google Analytics 4

○ Looker Studio

○ BigQuery

○ Google Sheets

● Automate daily, weekly, and monthly SEO performance reports. ● Analyze traffic, rankings, conversions, and revenue impact.

● Present actionable insights to stakeholders and leadership teams.

Trend Monitoring & Competitive Intelligence

● Monitor Google algorithm updates, AI Search developments, and industry trends.

● Track competitors SEO strategies, content performance, and emerging opportunities.

● Identify trending topics using Google Trends, Search Console, and third-party SEO tools.

Data & Technical Skills

● Python (Preferred)

● Google Sheets Automation

● API Integrations

● Data Analysis & Visualisation

Preferred Qualifications

● Experience managing websites with 1M+ monthly organic traffic.

● Experience in EdTech, E-commerce, or Marketplace businesses.

● Knowledge of AI Search, LLM optimisation, and AI citation strategies.

● Strong analytical and problem-solving skills.

Success Metrics

● Organic traffic growth.

● Increase in non-branded keyword rankings.

● Revenue contribution from SEO.

● Improved indexation and crawl efficiency.

● Automation-driven productivity improvements.

● Growth in AI Search visibility and citations.