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Senior Regional Business Manager

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Job Description

Job Description

Drivethe long-term growth of Abbott Nutrition productsthrough the leadership of a high performing, agile,ethical sales team.Develop a robust talent pipeline of high performers who drive the business, and may be developed into future Abbott leaders

CORE JOB RESPONSIBILITIES

  • Leverage business analytics and customer insightsto conducton-going analysis of growth potential throughout the regionand create an omnichannel engagementstrategytoestablishAbbott as the brand of choices throughout the region
  • Prioritizemarket and category opportunities within territory/areaby usingreal-time omnichannel business intelligencetoallocateresources
  • Develop a high performing ethical sales team, balancing individual and team strengths, and development needs to maximize all opportunity channels to drive business
  • Leverage Marketing and Customer analytics, CRMdataand other measures (as required) to trackand holdthe team accountableforterritory progress against KPIs, byobservingandcoachingSupervisors andMedicalreps
  • Use interactive data visualization to explore and communicate about territory/areaperformance, potential, and to support strategic decision-making
  • Develop supervisors as coaches and leaders to foster ongoing team development and drive results
  • Build strategic relationships with KOLs and hospital stakeholdersacross channels and platforms (digital, remote/virtual & face-to-face)to expand Abbott influence throughout the region, includingleveragingthese relationships to gain access to and build relationships with new customers
  • Innovatethe use of digital toolsand platformsto deliverdifferent typesofcustomer/businessvalue to a variety of customers (HCPs, accounts,policydecision-makers, etc.), to develop an increasingly integratedomnichannelengagement strategy

    • Provides Clear Direction and Vision to Sales Force
    • Aligns team Goals with Affiliate and Corporate Strategy
    • Manages and Supports Team through Change
    • Collaborate with cross-functional teams (Marketing, Analytics, Training, SFE) toplan andexecute brand strategy at the regional leveland improve the quality of customer insights
    • Accelerate the development of digital knowledge and application in Supervisors through coaching,mentoringand role-modeling
    • Build andmaintainrelationships with critical customers and accounts across omnichannel engagements to increase awareness and loyalty to Abbott brand products
    • Role-model ethical behavior bydemonstratingintegrity and transparency
    • Act in alignment with compliance and regulatory expectations

    • Experience Details

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Job ID: 146552287

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