About The/Nudge
The/Nudge is an action institute building resilient livelihoods to alleviate poverty. We work with women, farmers, tribals and youth on rural development, agriculture, skilling and economic inclusion, along with 15+ central and state government partners.
Our economic inclusion journey for 25 million Indians, has reached 10 states with $250M of government funding to cover 1.25M people. Our incubator, accelerator and grand challenges have supported 200+ social entrepreneurs including 17 Forbes 30U30, 3 EarthShot Prize winners, 1 Time Magazine cover and more.
Set up with support from 90+ eminent philanthropists , 40+ corporates and 15+ foundations including Gates, Mackenzie Scott, Vinod Khosla, Nandan Nilekani, Tata Trusts, Skoll, Meta, LinkedIn, HDFC, Mphasis, KPMG and L'Oreal, we are contributing towards a poverty-free India, within our lifetime.
What are we solving for
We are solving for households in poverty who are also financially and socially vulnerable through a targeted, multi-faceted, and sequenced model called the graduation approach, which has demonstrated that we can durably pull households out of poverty.
At The/Nudge Institute, we have been piloting this program for the past 3 years and are in the process of catalyzing the propagation of the same. Our purpose is to contribute to making the most excluded individuals a contributing member to the economy:
- Enable govt to adopt by providing research, design, and implementation support
- Continue to implement on its own to iterate the design for impact at scale
- Enable more NGOs to adopt technical and capacity-building support
- Continue to generate data on poverty and evidence on graduation approach to nudge governments to adopt at-scale
- Build technology solutions for NGOs and governments to adopt and implement at scale & with quality.
What are some of the principles/ approaches we use
- First principles thinking
- Human centered design (thoughtful, action oriented, experimental & iterative process) with a gender lens (unbiased and reflective approach)
- Systems thinking (analytical, stakeholder oriented and holistic)
- Strategic planning (result oriented, logical & coherent with clearly defined outcomes, grounded on the current realities)
What will you do
- Own the end-to-end research, product design, and development of scalable and impactful models for a farm (e.g. agriculture, goat rearing) and non-farm livelihoods (e.g. kirana store)
- Drive innovations, conduct targeted pilots and iterations to improve the product design for implementation at scale
- Collaborate with Operations and National Partnerships team to drive impact of livelihood models
- Build strong partnerships with NGOs to support on-ground implementation
- Coach and mentor a team to foster product innovation and career development
Who are we looking for in this role
- 10+ years of work experience in product strategy, consulting, product management, or entrepreneurial roles from tech startups in education, climate-tech, marketplace, agri
- Ability to learn, iterate and pivot based on new information or constraints
- Excellent interpersonal and negotiation skills
- Passion and hunger for solving big social problems at scale
- Growth mindset to learn new concepts and evolve teams thinking
- Ability to influence and collaborate with stakeholders
- Written and spoken fluency in Hindi and English
- Willingness to stay and travel in deep rural areas
What We Offer:
- Impact at Scale: Be part of a transformative mission aimed at lifting millions out of ultra-poverty.
- Growth Opportunities: Work with a high-impact, mission-driven team, engaging with diverse stakeholders across India and globally.
- Inclusive Environment: We are committed to diversity and encourage individuals from all backgrounds to apply.
We aspire to be an inclusive and diverse organization and encourage qualified individuals irrespective of their religion, caste, gender identity or expression, sexual orientation, ethnicity, age, or any other dimension of identity, to apply.