Senior Marketing Technology Specialist

Position Overview and Objective

Arctic Wolf Networks is looking for a self-starting, analytical Senior Marketing Technology Specialist to join our Marketing Growth Services & Operations team. In this role, you will have the opportunity to collaborate closely with cross-functional teams in marketing and sales and work on projects that will have a direct impact on our marketing pipeline contribution. You will play a crucial role in ensuring the efficient and effective use of marketing investments and technology.

This role will bridge the gap between marketing and technology, ensuring that our marketing tools and platforms are optimized to drive business growth. You'll be responsible for managing parts of the marketing tech stack, user access, implementing tools and processes, integrating platforms, and providing analytics support to improve campaign effectiveness and customer experience. Additionally, you'll assist with tracking and monitoring marketing budgets to ensure alignment with strategic goals and compliance with financial processes.

Primary Responsibilities And Duties

Support marketing automation and technology platforms (e.g., Marketo, Salesforce, 6sense) through QA, troubleshooting, and operational updates to ensure smooth execution.

Manage user access across the marketing technology stack (40+ tools), maintaining security and efficiency.

Assist with tool integrations, configuration updates, and process improvements to optimize workflows.

Collaborate with the marketing technology team to handle requests and tickets as needed, providing timely solutions and support.

Help develop and maintain documentation and training resources for marketing tools and processes.

Monitor and track marketing budgets and expenses, ensuring alignment with approved plans and identifying discrepancies.

Partner with procurement and vendors to manage invoices, purchase orders (POs), and contract compliance.

Provide reporting and insights on tool usage, performance, and operational efficiency to support decision-making.

Key Skills

Passion for working in a high-growth, entrepreneurial environment, with the ability to demonstrate personal commitment and drive to set and exceed high standards.

Demonstrated high level of ownership, initiative, and the desire to drive significant, measurable results.

Commitment to exceptional customer service delivery and collaboration. Problem-solving solution orientation.

Team oriented approach with ability to take initiative, prioritize and manage multiple tasks simultaneously to meet expectations and deadlines across multiple projects.

Strong analytical and problem-solving skills with the ability to think outside of the box.

Ability to excel both independently and as part of a team. Flexible and adaptable to evolve with the business.

Key Competencies

Minimum Qualifications

Bachelor's or Master's degree focused on marketing, communications, or business.

3+ years of experience in a marketing technology or digital operations role.

Experience with CRM systems (e.g., Salesforce, Dynamics 365).

Preferred Qualifications

3+ years of experience in budgeting, financial analysis, or marketing operations.

Hands-on experience with marketing automation platforms (e.g., HubSpot, Marketo, Pardot) & Marketing Technologies

Experience with API integrations, revenue lifecycles, progressive profiling, Ringlead, attribution and BI tools.

Strong understanding of marketing channels and campaign types (digital, paid media, events, etc.).

Advanced Excel or Google Sheets skills; experience with budgeting tools or ERP systems (e.g., SAP, NetSuite, Coupa, Workday)

Environment and Physical Demands

Work is primarily sedentary in nature and can be executed sitting or standing positions in an office environment.

Requires ability to utilize technology related to using a keyboard, verbal communication, and work with device screens which require visual acuity.

If located in a company office, often requires the mobility to physically navigate the space.

In the event of business travel, mobility sufficient to utilize public and private transport and navigate to essential locations.

May include moving or lifting of 25 pounds or less (e.g., office chair, reams of paper).

Travel Requirements

Typically, 10% or less

Exemption Status to be reviewed by Legal

Exempt

Security Requirements

Conducts duties and responsibilities in accordance with AWN's Information Security policies, standards, processes, and controls to protect the confidentiality, integrity, and availability of AWN business information.

Each successful candidate will be required to pass a criminal background check and an employment verification as a condition of employment.