Senior Marketing Manager

Role Description This is a full-time, on-site Senior Marketing Manager role based in New Delhi. The Senior Marketing Manager will design and execute integrated marketing strategies that support business growth, brand positioning, and client acquisition. Day-to-day responsibilities include developing annual marketing plans, managing campaigns across digital and offline channels, and overseeing content, social media, and event marketing initiatives. The person in this role will analyze market trends, track campaign performance, and provide regular reporting and insights to leadership. They will also collaborate closely with consulting, sales, and operations teams to align messaging, refine value propositions, and ensure consistent brand communication.

Qualifications

• Strong strategic marketing and brand management skills, with experience developing and executing multi-channel marketing plans.
• Proficiency in digital marketing, including campaign planning, performance tracking, and use of analytics tools.
• Experience with content development and social media management for B2B or professional services brands.
• Experience in Fashion & Lifestyle is must
• Solid skills in market research, competitive analysis, and identifying growth opportunities.
• Proven ability to lead projects, manage budgets, and coordinate with cross-functional stakeholders.
• Excellent written and verbal communication skills, with the ability to adapt messaging to different audiences.
• Bachelor's degree in Marketing, Business, Communications, or a related field; advanced degree or recognized marketing certifications are a plus.
• Demonstrated ability to work on-site in New Delhi, collaborate effectively in teams, and mentor junior team members.