About The/Nudge:
The/Nudge is an action institute building resilient livelihoods to alleviate poverty. We work with women, farmers, tribals and youth on rural development, agriculture, skilling and economic inclusion, along with 15+ central and state government partners.
Our economic inclusion journey for 25 million Indians, has reached 10 states with $250M of government funding to cover 1.25M people. Our incubator, accelerator and grand challenges have supported 200+ social entrepreneurs including 17 Forbes 30U30, 3 EarthShot Prize winners, 1 Time Magazine cover and more.
Set up with support from 90+ eminent philanthropists , 40+ corporates and 15+ foundations including Gates, Mackenzie Scott, Vinod Khosla, Nandan Nilekani, Tata Trusts, Skoll, Meta, LinkedIn, HDFC, Mphasis, KPMG and L'Oreal, we are contributing towards a poverty-free India, within our lifetime.
Who are we solving for
We are solving for households in poverty who are also financially and socially vulnerable through a targeted, multi-faceted, and sequenced model called the graduation approach, which has demonstrated that we can durably pull households out of poverty.
What are we solving for
At The/Nudge Institute, we have been piloting this program for the past 3 years and are now scaling it across multiple states. Our purpose is to enable the most excluded individuals to become contributing members of the economy. We will
- Enable government to adopt by providing research, design, and implementation support
- Continue to iterate on the program design to create impact at scale through our own implementations
- Support more NGOs in adopting graduation approach by offering technical expertise and capacity building
- Build evidence on graduation approach to nudge governments to adopt at-scale
- Develop technology solutions that enable NGOs and governments to adopt and implement the program at scale & with quality
Position Overview:
What are some of the principles/ approaches we use
- First principles thinking
- Human centered design (thoughtful, action oriented, experimental & iterative process) with a gender lens (unbiased and reflective approach)
- Systems thinking (analytical, stakeholder oriented and holistic)
- Strategic planning (result oriented, logical & coherent with clearly defined outcomes, grounded on the current realities)
What will you do
- Define and drive product strategy by translating program needs into a clear roadmap with measurable milestones.
- Lead user research to deeply understand field staff, beneficiaries, government users, ensuring an intuitive and scalable product experience
- Drive adoption within operations teams by designing onboarding, training, and change management plans, and monitoring adoption metrics
- Collaborate with government stakeholders to secure buy-in, drive product adoption at scale, and align improvements with policy priorities
- Identify high friction operational processes and implement technology tools or integrations to automate and streamline workflows
- Use data and analytics to track product performance, adoption, and impact, and to inform continuous improvement decisions
- Lead cross-functional collaboration between product, engineering, operations, and external partners to ensure alignment and smooth delivery
- Build and mentor a high-performing team that champions user-centricity, innovation, and operational excellence
Who are we looking for in this role
- 10+ years of work experience in product strategy, consulting, product management, or entrepreneurial roles
- Ability to learn, iterate and pivot based on new information or constraints
- Excellent interpersonal and negotiation skills
- Passion and hunger for solving big social problems at scale
- Growth mindset to learn new concepts and evolve teams thinking
- Ability to influence and collaborate with stakeholders
- Written and spoken fluency in Hindi and English
- Willingness to stay and travel in deep rural areas
What's in it for you
- Own your growth: An impact-led learning environment encourages Nudgesters to invest in their learning and capacity building needs through initiatives and policies, including L&D wallet, individual development plan and internal role change opportunities.
- Find your tribe: Our hiring philosophy emphasises intent, attitude, smarts and skills, in that order, to build a cohesive environment for Nudgesters. The organisation is committed to curating people-centric policies, enhancing how employees experience life at The/Nudge.
- Take big bets: Organisational initiatives are intended to facilitate Nudgesters with a view to the big picture, illustrated by our impact across 50000+ households, 15+ governments, 200+ social enterprises and Charcha: India's largest social sector convening forum.
- Make it happen: A product-based approach in an action-biased environment empowers Nudgesters to implement audacious plans. Driven to fail fast, we endeavour to optimise resources in favour of programs that align with our scale ambition.
You can learn more about what we do and how we do it through this deck.
We aspire to be an inclusive and diverse organization and encourage qualified individuals irrespective of their religion, caste, gender identity or expression, sexual orientation, ethnicity, age, or any other dimension of identity, to apply.
