Senior Manager Seller Marketing (FK Marketplace)

You are Responsible for

Policy Adoption & Monetisation Programs:

Develop and execute marketing strategies to drive adoption of business policies

among sellers.

Design and implement monetisation programs to increase revenue streams within the

seller ecosystem.

Seller Satisfaction & NPS:

Create and implement marketing initiatives aimed at improving the Net Promoter Score

(NPS) of sellers.

Gather and analyze seller feedback to inform continuous improvement efforts.

Learning & Development:

Develop and enhance marketing programs for the learning and development of new

and unmanaged sellers.

Create engaging training materials and marketing campaigns to drive GMV (Gross

Merchandise Value) growth for sellers.

Product Development:

Collaborate with tech and product teams to develop new marketing tools and features

that support sellers.

Provide marketing insights and feedback to enhance seller-related products.

Team Management:

Manage a team of creative and non creative individuals to produce impactful marketing communications & enagagement.

Oversee the creation of high-quality marketing content that educates and engages the seller community.

Event Management:

Plan and execute marketing-driven online and offline events for sellers, ensuring high participation and engagement.

Coordinate with various stakeholders to deliver successful marketing events.

Project Management:

Drive marketing projects from conception to completion, ensuring timely delivery and

achievement of marketing objectives.

Develop detailed project plans, set timelines, and manage resources effectively.

Stakeholder Management:

Build and maintain strong relationships with stakeholders across various teams

including sales, product, technology, and operations.

Ensure alignment and effective communication between all stakeholders to achieve

common goals.

To succeed in this role you should have the following

• Understanding of retail/e-commerce business - particularly on the supplier/seller/vendor & platform side.
• Team Management experience
• Strategic vision & Execution
• Strong Analytical skills
• Good communication and stakeholder manegement skills
• Project Management expertise
• Creative bent of mind and a flair for copy/content writing
• Adaptability and Self-Motivation

Mandatory Skills

Team Management Skills, Analytical Skills , Problem Solving , Product/Policy Promotion , E-commerce/Retail understanding , Brand Marketing