Senior Manager - Growth and Experience

We're hiring a data-driven, energetic Senior Manager Growth & Marketing Experience who can lead end-to-end customer acquisition and engagement across both digital and offline channels. If you understand performance marketing, live brand experiences, CRM, and GTM strategy, this role is for you.

Responsibilities:

Lead digital marketing efforts including email, WhatsApp, CRM journeys, and campaign execution

Oversee ATL/BTL marketing, branding activations, events, and community programs

Plan and execute GTM for new product launches across BHIVE's ecosystem

Collaborate with the content team for campaigns and with market research for audience insights

Set up reporting dashboards and work closely with MarTech/CRM tools to scale campaigns

Bring BHIVE's lifestyle-led workspace experience to life through engaging, multitouch campaigns

Requirements:

710 years in growth marketing, GTM, performance, or event marketing

MBA (mandatory) from a reputed institute

Experience in managing teams is mandatory

Proven experience in digital + offline marketing execution

Strong data mindset with working knowledge of HubSpot/Zoho or similar tools

Ability to manage multiple teams and agencies across channels