:Senior Manager Digital Marketing (Paid Social)

Hiring :Senior Manager Digital Marketing (Paid Social)

Location: Remote

Experience: 8+ Years

Notice Period: upto 30 days

Employment Type: Full-Time

We are looking for a Senior Manager Digital Marketing (Paid Social) to lead and scale our performance marketing initiatives across major social platforms. If you are a data-driven leader with deep expertise in paid media and a passion for driving measurable growth, we'd love to connect with you.

This role requires strong hands-on experience managing large advertising budgets across Meta (Facebook & Instagram), Instagram, X (formerly Twitter), Snapchat, and LinkedIn, along with the ability to lead teams and influence cross-functional stakeholders.

What You'll Do

Strategic Leadership

Develop and execute a comprehensive paid social media strategy aligned with business objectives

Own end-to-end campaign lifecycle: planning, execution, optimization, and reporting

Identify scaling opportunities through audience segmentation, creative testing, and funnel optimization

Lead and mentor a team of digital marketers and media buyers

Campaign & Performance Management

Manage and optimize multi-million budget campaigns across Meta, Instagram, X, Snapchat, and LinkedIn

Drive performance across key metrics including ROAS, CAC, CPL, CTR, and LTV

Implement advanced tracking solutions (Pixels, Conversion APIs, attribution models)

Conduct rigorous A/B testing on creatives, audiences, placements, and bidding strategies

Analytics & Insights

Translate campaign data into actionable business insights

Create executive-level dashboards and performance reports

Forecast budgets, analyze trends, and continuously improve campaign efficiency

Collaboration

Partner with creative, content, product, and sales teams to drive cohesive campaigns

Stay up to date with platform updates, algorithm changes, and emerging trends

Liaise with platform account managers and external partners when needed

What We're Looking For

8+ years of digital marketing experience with deep expertise in paid social advertising

Proven track record of scaling campaigns and driving revenue growth

Strong analytical mindset with hands-on experience in performance optimization

Experience managing and mentoring high-performing teams

Expertise in audience targeting, retargeting, and full-funnel marketing strategies

Strong communication and stakeholder management skills

Interested candidates can send their CV to:

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