Senior Lead / Manager, Qualitative Research

About the job:(Do answer 04 listed questions while sending resume)

Role: Senior Lead / Manager, Qualitative Research

Company: ResearchFox Consulting ( An ESOMAR & MRSI company)

Location: New Delhi (Okhla) OR Bangalore (Domlur Layout)

Employment Type: Full-Time; Offsite

Experience: 8-12 years +

About ResearchFox Consulting:

ResearchFox Consulting is a leading research and consulting firm specializing in data-driven insights and business intelligence. With a strong commitment to excellence and innovation, we provide cutting-edge solutions to our clients in various industries. Our team of experts is dedicated to delivering top-notch research and consulting services that empower organizations to make informed decisions.

Job Description:

We seek a skilled Qualitative Research Sr Lead / Manager to anchor qualitative projects, moderate interviews, and transform conversations into actionable insights. You will manage a team, drive business from CPG and non-CPG clients, and ensure seamless project delivery while occasionally supporting assignments in new geographies.

Key Responsibilities

1.Project Management

• Lead and manage qualitative research studies from brief to delivery.
• Develop research proposals, discussion guides, and analysis approach.
• Ensure project quality, timelines, and budgets are maintained.

2.Moderation & Fieldwork

• Conduct in-depth interviews (IDIs), focus groups (FGDs), ethnographies, shop-along, and other qualitative activities.
• Engage with consumers, businesses, and experts in a structured and empathetic manner.
• Visit on-ground research locations when required.

3.Analysis & Insight Generation

• Synthesize qualitative data into meaningful insights and narratives.
• Conduct thematic analysis, segmentation, and consumer journey mapping.
• Create visually compelling presentations with key findings and recommendations.

4.Client & Stakeholder Management

• Serve as a primary point of contact for clients during projects.
• Present insights, deliverables, and actionable recommendations.
• Understand client business objectives and propose relevant research solutions.
• Manage P&L of key accounts and support in generating business

5.Team Collaboration

• Work closely with analysts, teams, and project managers.
• Train junior researchers on qualitative techniques and frameworks.
• Ensure adherence to research ethics and quality standards.

Key Skills & Competencies

Strong command of qualitative research methods and primary research tools.

Excellent moderation, interviewing, and facilitation skills.

Ability to interpret unstructured data and convert it into clear insights.

Strong storytelling, report writing, and presentation skills.

Proficiency in MS Office (PPT, Excel) and Qualitative analysis AI-tools.

Strong interpersonal skills and ability to work with cross-functional teams.

Ability to manage multiple projects simultaneously.

Automotive, QSR, FMCG Industry experience is must along with knowledge on other verticals.

Educational Qualifications

Master's or Bachelor's Degree in Marketing, Psychology, Sociology, Business, or related fields.

Experience in qualitative research is must

Why Join Us

Be part of a fast-growing insights company where your ideas truly matter.

Work in an environment where your voice is heard and valued.

Lead strategic, high-impact projects that influence real client decisions.

Gain exposure across diverse industries and exciting research domains.

Grow alongside a passionate, collaborative, and innovation-driven team.

How to Apply:

Please send your resume and a cover letter detailing your relevant experience and why you are the ideal candidate for this position to [Confidential Information] with subject line Resume for Qual Lead [Location for joining (Delhi/Bangalore)]

And do give us detailed answers of below listed 04 questions:

Q1 - Which qualitative method would you not recommend for understanding unmet needs, and why

Q2 - If a client insists on a 10-minute FGD online, what would be your recommendation

Q3 - Describe one moderating mistake you'll never repeat.

Q4 - In one sentence, tell us what makes a great qualitative insight.

Join us at ResearchFox Consulting and be part of a dynamic team that transforms data into actionable insights, drives business growth, and excels in client relationships and account management.