Role: Sr. Graphic Designer
Experience: 2 - 4 years
What You'll Do
- Develop visual concepts and design solutions based on creative briefs and campaign ideas.
- Create high-quality designs for social media, digital campaigns, brand campaigns, presentations, websites, print and other communication formats.
- Translate campaign concepts into strong visual identities and design systems.
- Develop KV concepts, layouts, typography, compositions and visual treatments.
- Collaborate with Copywriters and Creative Directors to ensure visual and verbal ideas work seamlessly together.
- Create multiple design directions and explore different visual styles when required.
- Adapt master creatives into multiple formats, platforms and sizes while maintaining visual consistency.
- Work on pitch presentations and new business proposals, translating strategic ideas into compelling visual stories.
- Incorporate feedback from Creative Directors, clients and internal teams while protecting the core creative idea.
- Mentor junior designers and contribute to improving the overall creative quality of the team.
- Stay updated with design trends, visual culture, digital formats and emerging creative technologies.
- Explore AI-assisted design and image-generation tools to enhance ideation, visual exploration and production.
