Position: Senior Executive - Influencer Marketing
Location: Gurugram
Employment Type: Full-time, on-Site
Responsibilities:
- Research and identify key influencers, bloggers and online media in designated categories
- Build strong relationships with influencers through seeding programs and regular communication
- Negotiate and execute paid blogs/blog networks
- Identify, establish and manage on-going influencer/brand ambassador programs
- Stay on top of industry trends, the latest PR/social media advancements and relevant campaigns
- Establish and build relationships on behalf of company and their clients
- To understand the clients mindset and his requirements
- Excellent communication skills
- Must have contact details of top social media personalities especially from the Lifestyle, Fashion, Food, Parenting, Technology and Auto sector
- Excellent networking skills
- Should have a passion for using social media platforms as a means to communicate with audiences and a deep understanding of what motivates people to engage with brands through them
- Should have the understanding of a bridge between creativity and business
Key Requirements
- Graduate / Postgraduate in Management, English, Public Relations or Mass Comm would be preferred.
- Excellent interpersonal, verbal, and written communication skills
- Prior experience of 2+ years in the similar background.
