Own the Annual Operating Plan (AOP) and long-range strategic planning cycles for key properties, ensuring alignment with overall enterprise revenue objectives
Define and lead growth roadmaps ahead of major events, identifying structural growth levers across advertiser segments and platforms
Develop robust market segmentation and advertiser prioritization frameworks to unlock high-potential growth cohorts
Identify white-space opportunities, new revenue pools, and emerging advertiser categories to expand market share
Shape competitive strategy across digital, broadcast, OTT, and sports ecosystems through data-backed analysis and positioning frameworks
Drive operating model optimization across revenue functions to enhance accountability, planning rigor, and cross-functional collaboration
Lead board and executive-level strategic discussions anchored in data-driven insights, scenario modeling, and financial impact assessments
Mentor junior strategy team members and institutionalize structured problem-solving and disciplined planning processes
