Senior Director - Media Planning-FMCG- Mumbai -

Greetings from Aptita !!

About the Role

Job Title: Senior Business Director - Media Strategy and Planning

Sector: FMCG (Fast-Moving Consumer Goods)

Location: Mumbai

Notice Period: Immediate to 30 days

CTC: Up to 38 LPA (Lakhs Per Annum)

Requirements:

- Experience in a Digital Advertising Agency

- Strong understanding of media planning and business reconciliation

- Strategic thinking and leadership skills

- Ability to lead an integrated team

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Responsibilities

Key Responsibilities:

1. Brand Guardianship: Oversee and advise on all communication-related issues for assigned brands.

2. Client Relationship Management: Build strong relationships with clients, manage their expectations, and provide strategic advice.

3. Strategic Thinking: Develop and implement strategic plans for brands, utilizing MediaCom's research, systems, and tools.

4. Team Leadership: Supervise and lead teams, including Annual Operating Plans and Communication Review work.

5. Reporting and Analysis: Create monthly media reviews and reports.

6. Campaign Development: Lead conceptualization of local media campaigns and initiatives.

7. Team Development: Ensure training, orientation, and motivation of team members.

8. Compliance: Ensure adherence to Standard Operating Procedures (SOPs) and audit rules.

Qualifications

Minimum -10years Experience must

Required Skills:

1. Leadership: Proven ability to lead and motivate teams, with a strong track record of success.

2. Communication: Excellent communication and interpersonal skills, with the ability to build strong relationships with team members and media partners.

3. Strategic Thinking: Ability to think strategically, with a 360-degree understanding of the media landscape.

4. Business Acumen: Strong understanding of business principles, with the ability to drive revenue growth and profitability.

5. Media Expertise: In-depth knowledge of media planning, buying, and operations, with a strong understanding of industry trends and best practices.