About the Job
Company Profile
JAS Digital Ventures works with technology partners to support business growth, digital transformation, and solution promotion across international markets.
We help promote technology solutions including AI Solutions, AI Automation, AI Voice Agents, and Digital Transformation Services.
We are looking for an experienced, proactive, and result-oriented Digital Marketing & Lead Generation Manager to generate qualified B2B leads for the USA market through digital marketing campaigns, content channels, video marketing, and online outreach.
This is a performance-focused role. The main responsibility is to build and manage digital channels that generate enquiries, qualified leads, and business opportunities.
Job DescriptionDigital Marketing & Lead Generation
- Plan and execute digital marketing campaigns for the USA market.
- Generate qualified B2B leads through Google Search, Google Ads, LinkedIn, email campaigns, SEO, YouTube, social media, Reddit, influencers, and other relevant digital channels.
- Build and manage the complete lead generation ecosystem, including campaigns, landing pages, forms, tracking, lead databases, and CRM updates.
- Identify target industries, companies, decision-makers, and customer segments.
- Create and manage outreach campaigns for AI Solutions, AI Automation, AI Voice Agents, and Digital Transformation Services.
- Support video-based marketing through YouTube, LinkedIn videos, short-form content, and social media campaigns.
- Coordinate with content creators, video teams, and influencers where required to improve reach and lead generation.
- Improve campaign messaging, targeting, landing pages, and follow-up flow to increase lead quality.
- Track leads, responses, enquiries, conversion opportunities, and campaign performance.
- Coordinate with management and partner teams to hand over qualified leads for sales follow-up.
- Continuously test and improve channels based on data, response quality, and ROI.
Key Channels
- Google Search
- Google Ads
- SEO
- LinkedIn marketing and outreach
- LinkedIn video campaigns
- YouTube marketing
- Short-form video content
- Email marketing
- Social media marketing
- Social media influencer collaborations
- Reddit and community-based marketing
- Landing pages and lead forms
- CRM and lead database management
- Analytics and campaign reporting
Qualifications
- Bachelor's degree in Marketing, Business, IT, Communications, or a related field preferred.
- 4–8 years of experience in digital marketing, lead generation, B2B marketing, or technology marketing.
- Experience in USA-focused digital marketing will be an added advantage.
- Experience in AI, SaaS, automation, software, or digital transformation marketing will be preferred.
- Hands-on experience in running lead generation campaigns is expected.
Skills Required
- B2B lead generation
- Google Ads and search campaigns
- LinkedIn outreach
- YouTube and video marketing
- Email marketing
- SEO basics
- Social media marketing
- Influencer coordination
- Reddit/community marketing
- Landing page coordination
- Campaign tracking and reporting
- CRM or lead management tools
- Strong written communication
- Basic understanding of AI, automation, and digital business solutions
Ideal Candidate
The ideal candidate should be proactive, creative, data-driven, and result-oriented.
The candidate should not only manage posts or branding activities, but should focus on measurable results such as qualified leads, enquiries, campaign responses, and business opportunities.
Solutions to be Promoted
- AI Solutions for Businesses
- AI Automation Solutions
- AI Voice Agent Solutions
- Digital Transformation Services
Who Should Apply
Candidates with experience in B2B digital marketing, lead generation, technology marketing, AI solution promotion, and USA-focused campaign execution can apply.
