We are looking for an Senior Digital Marketing Executive who can assist in the planning, execution and optimization of our online marketing efforts and the promotion of products and services.
Experience : 5 - 6 Years.
Location: Coimbatore.
Onsite Work.
Immediate Joining is needed.
Responsibilities
- Assist in the formulation of strategies to build a lasting digital connection with consumers.
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook, Instagram, and LinkedIn etc.)
- Launch optimized online adverts through Google AdWords (PPC), Facebook, Instagram, Twitter, LinkedIn etc to increase company and brand awareness. Be actively involved in SEO efforts (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels.
- Provide creative ideas for content marketing and update website. Collaborate with designers to improve user experience.
- Measure performance of digital marketing efforts using a variety of Web analytics tools Acquire insight in online marketing trends and keep strategies up to date. Maintain partnerships with media agencies and vendors.
Requirements and skills
- 5 to 6 years experience as Digital Marketing Executive Good knowledge in all different digital marketing channels
- Experience in developing and implementing digital marketing strategies.
- Excellent understanding of digital marketing concepts and best practices Experience with Social media, Google AdWords (PPC) and email/Ad campaigns and SEO/SEM
- Working knowledge of ad serving tools Perfect knowledge of web analytics tools Use analytics tools to track and report on the performance of digital marketing campaigns.
- Provide regular reports to management, highlighting key metrics and insights.
- Highly creative and open to evolving as our business grows.
- Skills and experience in creative content writing Analytical mindset and critical thinking Forecast sales performance trends.
- Excellent communication and interpersonal skills Any bachelor's degree in relevant field
