Role Summary:
We are looking for a skilled Senior Analyst who combines strong GA4/Adobe/GTM experience with Client Success (CSM) capabilities. The ideal candidate will manage client relationships, lead business reviews, drive growth opportunities, and translate analytics into strategic recommendations. This role requires a mix of analytics expertise, client engagement, problem-solving, and business consulting.
Key Responsibilities:
Client Success & Account Management:
- Act as the primary client engagement owner for analytics projects.
- Lead weekly, monthly, and quarterly business review calls with actionable insights.
- Drive RCA (Root Cause Analysis) for performance issues and propose data-backed solutions.
- Identify growth opportunities and collaborate with internal teams to recommend new initiatives.
- Support BD/pitch presentations by showcasing analytics capabilities and insights strategies.
- Ensure high client satisfaction, timely delivery, and expectation management.
Analytics & Technical Responsibilities:
- Design and deliver dashboards, reports, and measurement frameworks for clients.
- Collect, clean, and analyze data from websites, apps, CRM systems, and digital campaigns.
- Use Looker, Tableau, or Power BI to visualize data and highlight trends.
- Define KPIs, measurement strategies, and insight frameworks with cross-functional teams.
- Use SQL to query large datasets and perform exploratory/ad-hoc analysis.
- Measure campaign performance using GA4, Appsflyer, Mixpanel, and Adobe Analytics.
- Create structured presentations and insights decks using Excel and PowerPoint.
- Collaborate with senior stakeholders to develop analytics strategies aligned with business goals.
- Stay updated with industry trends, analytics tools, and media measurement practices.
Key Requirements:
Education:
- Bachelor's degree in Engineering, Economics, Statistics, Business Analytics, or related fields.
Experience:
- 25 years of experience in digital analytics, client success, or consulting roles.
Technical Skills:
- Strong working knowledge of GA4, GTM, and Adobe Analytics.
- Proficiency in SQL, Excel, and PowerPoint.
- Working knowledge of BI tools (Looker, Tableau, Power BI).
- Exposure to Appsflyer, Mixpanel, or similar measurement tools.
- Optional: Basic knowledge of Python/R.
Client & Soft Skills:
- Excellent communication and storytelling skills for client presentations.
- Ability to handle client escalations, drive conversations, and influence decisions.
- Strong project management and coordination skills.
- Proactive, ownership-driven approach with a consulting mindset.
- Ability to simplify data and convert it into actionable business recommendations.
For applying please share your profile and details at [Confidential Information]
Current Organisation
Designation
Experience
CTC
ECTC
Notice Period
Willing to work from Gurgaon
