2-4 years of full-time copywriting experience in a digital/integrated marketing agency.
Experience in generating content strategy, campaign ideas, conceptualizing content, and drafting copy.
Effortless communication skills and great command over language.
Ability to derive usable insights/inputs for assigned brand(s) and market competition, including (but not limited to) trending topics, ongoing campaigns, and creative innovations.
Key Responsibility -
Deliver content strategy, ideate campaigns, conceptualize content, and draft lines of copy.
Be receptive to creative inputs and process feedback to deliver error-free output.
Collaborate with designers, supervisors, and other team members to improve output and fulfill the brief s objective(s).
Develop and write creative copy for marketing materials that effectively communicate the value of products or services to the target audience.
Offer guidance and support to Copywriters if and when required through objective feedback.
Proofread and edit lines of copy to ensure clarity and accuracy.
Minimize iterations through a thorough understanding of the assigned brand and its objectives.
Contribute to the creation of case studies and award entries for executed campaigns in relevant categories.
Participate in training programs and workshops to develop skills and knowledge relevant to the role.
