TVL Media is a marketing agency where content is not filler.
Words here build trust, demand, authority, and conversion.
You will write for founders, brands, and high-intent audiences.
If you only rewrite briefs or depend on prompts to think, this role is not for you.
What You Will Do (Core Responsibilities)
Strategic Content Creation
- Write high impact content for websites, landing pages, campaigns, and brand narratives
- Translate business goals into clear, persuasive messaging
- Create content frameworks, not just single pieces
- Work closely with designers and strategists to align words with visuals
Social & Short-Form Content
- Write hooks, scripts, and captions for Instagram, LinkedIn, Reels, and Shorts
- Understand how attention works in the first 3 seconds
- Adapt tone for different platforms without losing brand voice
- Turn complex ideas into simple, sharp narratives
Performance & Conversion Writing
- Write conversion-focused landing pages, ad copies, CTAs, and lead magnets
- Understand user psychology, objections, and intent
- Iterate copy based on performance feedback
- Balance clarity, persuasion, and brand tone
Thought Leadership & Authority
- Write long-form content including blogs, founder POVs, case studies, and pitch narratives
- Help brands sound confident without sounding salesy
- Structure content for readability, retention, and credibility
Must-Have Skills (Non-Negotiable)
Writing Fundamentals
- Strong command over clarity, structure, tone, and flow
- Ability to write sharp, human, non-generic content
- Comfortable writing both short punchy hooks and long structured pieces
- Excellent grammar and editing skills
Thinking & Storytelling
- Ability to think before writing
- Can break down complex ideas into simple narratives
- Strong sense of storytelling, pacing, and emphasis
- Can identify the core message instead of overexplaining
Platform Awareness
- Deep understanding of Instagram and LinkedIn content formats
- Knows how content behaves differently across platforms
- Experience writing scripts for short-form videos
- Awareness of modern internet language without sounding forced
Marketing Understanding
- Clear understanding of funnels, ICPs, and buyer intent
- Knows the difference between awareness, consideration, and conversion content
- Experience writing content that supports design, CTA, and offers
- Understands basic SEO without writing for robots
Experience We Are Looking For
- 3 to 6 years of experience in agency, startup, or content-led brands
- Portfolio with real published work, not sample PDFs only
- Experience writing for multiple industries and tones
- Prior collaboration with designers, marketers, and founders
- Ability to handle feedback and iterate fast
What Will Make You Stand Out
- You can build content systems, not just posts
- You understand culture, trends, and audience psychology
- You can write confidently without being loud
- You can take vague briefs and turn them into clear narratives
- You question briefs when they do not make sense
What You Will NOT Do
- You will not write generic SEO blogs for volume
- You will not rely blindly on AI to think for you
- You will not overcomplicate simple messages
- You will not write without understanding the goal
How We Judge You
- Quality of thinking in your writing
- Clarity and originality
- Ability to hold attention
- Speed with consistency
- Willingness to learn and improve
Final Note
This role is for writers who want their words to
move people and businesses, not just fill space.
If you want predictable work with zero pressure, this is not it.
If you want to sharpen your thinking, voice, and impact fast, we want to hear from you.
Skills:- Content Writing, Social Media Marketing (SMM) and Content Strategy
