About Testsigma
Testsigma makes it fast and easy for QA teams to run test automation at speed and scale without coding expertise. We do this by empowering everyone in the team to author test cases using plain English statements and run the tests across thousands of browsers and devices. Unlike legacy test automation frameworks, Testsigma does not require knowledge of coding, thus enabling QA teams of all sizes to start automating their tests in weeks as opposed to months. Hundreds of leading QA teams across the world use Testsigma's low-code test automation platform to release quality software at speed and scale. Some notable customers of Testsigma include Cisco, Samsung, DHL, Justdial, and Nestle. Testsigma is headquartered in San Francisco with engineering teams in Bangalore. Testsigma is backed by marquee investors like Accel, MassMutual and Strive.
What This Role Is About
This is not a volume-based writing role.
We're looking for a content owner who drives measurable outcomes—traffic, engagement, and pipeline.
You will be responsible for turning content into a growth engine, combining AI-powered scale with human insight to create content that performs.
What We Expect (Outcome-Focused)
- +4 years of experience in B2B SaaS / technology content writing
- Own organic traffic growth across assigned topics and content clusters
- Create content that ranks, engages, and converts—not just drives page views
- Deliver high-intent, ICP-focused content for QA leaders, automation engineers, and DevOps teams
- Leverage AI tools (GenAI, LLMs) to produce high-quality content at scale, without compromising depth or originality
- Use AI to accelerate research, structuring, and drafting, while applying strong human judgment for differentiation
- Build repeatable systems to scale blogs, landing pages, and campaign assets efficiently
- Continuously optimize and refresh content to improve rankings, engagement, and conversions
- Contribute to campaigns (ABM, webinars, product launches) with conversion-focused messaging
- Track and improve key metrics:Keyword rankings & topic authority CTR & engagement
- Conversions (demo requests, trials, downloads)
Responsibilities
- Write and publish high-performing content: blogs, landing pages, case studies, reports, and email campaigns
- Translate product capabilities into clear, outcome-driven narratives for B2B audiences
- Build topic authority in areas like test automation, AI in testing, and QA productivity
- Collaborate with Product, SEO, Demand Gen, and Design teams to deliver campaign-ready content
- Identify content gaps, drop-offs, and opportunities using data and insights
- Optimize existing content for SEO performance and conversion improvement
- Support ABM and lifecycle marketing initiatives with persona-specific content
- Maintain consistency in tone, positioning, and messaging across all assets
Benefits
- Attractive salary
- Flexible working hours
- 100% company-paid medical insurance
- Daily catered lunch, free snacks, etc.
- Flat hierarchy
