As a Sr. Content Writer B2B/B2C you will be responsible for:
- Creating well-researched and articulated content on the allocated topics.
- Timely submission of the allocated content units in the monthly/quarterly calendar.
- Developing content for on-demand requirements.
- Taking ownership of creating content for the assigned software product/services lineup.
- Liaising with the respective business team to understand the requirements
- Incorporating the feedback received from the editor and business team to improve the overall content quality and performance.
- Keeping a track of content performance in terms of the defined KPIs.
Key Skills:
TheSenior Content Writer B2B/B2Cis expected to bring the following skills and knowledge on the table:
- Strong grasp on English language, usage, structure, styles, and writing principles to develop high-quality, error-free, relatable, and engaging content.
- HubSpot Content Marketing certification or equivalent/similar
- Ability to perform online/offline research to conceptualize new content ideas and enhance existing content
- Ability to deliver quality content in a fast-paced and dynamic environment
- Ability to work in a diverse mix of people including content writers, sr. content writers, editors, business executives, SEO/PPC specialists, etc.
Experience:
- 4-7 year experience in writing technology content for marketing enterprise software and/or services.
- Extensive experience of writing content on enterprise software products and services
- Technology blogging experience would be a key differentiator.
- Experience in writing for nativeUS and UK audienceswould be an added advantage
Qualification:
- Preferred B. Tech (IT/ Comp Science)/BCA /MCA is mandatory
- Academic Qualification with minimum 60% Marks in Class X & XII.