Key Responsibilities:
- Drive domestic and global category revenue growth through pricing strategy, cost management, and market expansion.
- Build and execute state-level go-to-market (GTM) plans aligned with regional panchangs, festivals, and temple traditions.
- Collaborate cross-functionally with Fulfillment, Product, and Marketing teams to optimize user experience and operations.
- Innovate and introduce new puja categories, keeping them aligned with regional preferences.
- Develop retention-focused programs to boost customer loyalty and lifetime value (e.g., subscriptions, numerology pujas).
- Manage the puja calendar at state and national levels, covering key dates like amavasya, poornima, and ekadashi.
- Implement data-driven pricing strategies (dynamic/seasonal) to optimize conversions and profitability.
- Regularly analyze competitor offerings to stay ahead in the market.
- Manage vendor and temple partnerships to ensure operational excellence and cost optimization.
- Lead continuous optimization of category listings across web and app to drive revenue growth.
Required Skills Competencies:
- Proven experience in category management, ideally in B2C, e-commerce, or faith-tech sectors.
- Strong analytical mindset; experience using data for decision-making and strategy.
- Deep understanding of regional cultural nuances, festivals, and temple networks is a plus.
- Ability to manage large-scale vendor/partner ecosystems.
- Excellent cross-functional collaboration and communication skills.
- Experience in pricing strategy and driving growth metrics.
- Strong problem-solving ability and entrepreneurial mindset.
- Hands-on experience with web/app-based product merchandising is an advantage.
