Senior Braze Solution Architect (8 + Years )

Experience: 8+ Years

Location: Remote

Employment Type: Contract

We are seeking an experienced Braze Solution Architect to lead the design, implementation, and optimization of customer engagement solutions. This role focuses on building scalable, data-driven, multi-channel engagement systems that enhance customer retention and drive revenue growth.

• Design, implement, and manage Braze architecture across multiple environments
• Define customer data models including events, attributes, and segmentation strategies
• Build scalable frameworks for multi-channel customer engagement

• Integrate Braze with CDPs such as Segment or mParticle
• Work with data warehouses like Snowflake
• Implement APIs, SDKs, and event-driven pipelines
• Ensure data quality, governance, and identity resolution

• Design and implement customer journeys using Braze Canvas
• Develop lifecycle, triggered, and behavioral campaigns
• Execute A/B testing and personalization strategies

• Monitor engagement metrics and campaign performance
• Integrate analytics platforms such as Amplitude and Mixpanel
• Continuously optimize campaigns using data-driven insights

• Collaborate with engineering teams for backend integrations
• Support implementation using APIs, webhooks, and SDKs
• Ensure platform scalability, reliability, and performance

• Implement security, access control, and best practices
• Integrate identity platforms such as Okta or Auth0
• Ensure compliance with data privacy and regulatory standards

• 8+ years of experience in Martech / CRM / Customer Engagement platforms
• Hands-on experience with Braze implementation and architecture
• Strong understanding of APIs, data pipelines, and event-driven systems
• Proficiency in SQL and data modeling concepts

• Experience with CDPs (Segment, mParticle) and analytics tools
• Exposure to lifecycle marketing and personalization strategies
• Consulting experience or working with cross-functional stakeholders