- Provide analytics support to Novartis internal customers (CPOs & Regional marketing and sales teams) on various low
- medium complexity analytical reports.
- Support and facilitate data enabled decision making for Novartis internal customers by providing and communicating qualitative and quantitative analytics.
- Support GBS
- GCO business in building practice by involving in various initiatives like knowledge sharing, on
- boarding and training support, support team lead in all business related tasks / activities, building process documentation and knowledge repositories
- To be an integral part of a comprehensive design team responsible for designing promotional marketing materials
Role Purpose:
Provide analytics support to Novartis internal customers (CPOs & Regional marketing and sales. teams on various projects. Support and facilitate data enabled decision making for Novartis internal customers using data analysis and data science techniques/methods on internal and external(3rd party) data to solve business problems Support business in building capabilities by involving in various initiatives like knowledge sharing, on-boarding and training support, support in all business related tasks/activities, building process documentation and knowledge repositories
Essential Requirements:
- Delivering projects and managing internal customer expectations across, Multi-channel marketing analytics, Portfolio Analytics, Targeting and Segmentation
- Predictive Analytics, Resource Allocation and Optimization other ad-hoc requests
- Create and deliver customer requirements as per agreed SLAs (timeliness, accuracy, quality, etc.) and drive excellent customer satisfaction
- Deliver advanced analytical and statistical solutions for various projects related to promotion evaluation, multi-channel marketing (MCM) campaign design, return on investment (ROI) analysis, resource allocation, segmentation, targeting, and other ad-hoc business questions
- Support exploratory research to identify new areas of application of advanced analytics/data science in providing enhanced decision making support
Key Responsibilities:
- Deliver services through structured project management approach with appropriate documentation and communication throughout the delivery of services
- Automation of project codes and development of front-end delivery solutions. Support in maintenance of standard operating procedures (SOPs), quality checklists
- Participate in various knowledge sharing sessions that enables growth and improves quality of GBS deliverables across the function
- Comply with all internal functional operating procedures like time tracking, KPI tracking and reporting, and other internal systems and processes and Comply to all Novartis operating procedures as per legal/IT/HR requirements Should have good ability to understand new data sources in short timeframe and embed them into standard analyses
- Good understanding of pharmaceutical domain and data would be ideal
- Should have worked in an international company with exposure to working in cross-cultural environment
- Strong and proactive business results-focus, and proven ability to provide insights that increase productivity
Desirable:
- University/Advanced degree is required, Master s degree or equivalent experience in fields such as business administration, finance, computer science or technical field is preferred
- Experience (2-4years) in analytics in marketing analytics, SQL, ETL, APLD experience in pharma industry is preferable. Should have strong quantitative and systems background and Strong analytical thinking with problem solving approach
