Senior Ad Operations Manager

Company Description

Strongmetrics is a cutting-edge platform dedicated to enhancing mobile advertising campaigns through intelligent audience targeting and AI-assisted technology. Known for delivering transformative results, the company focuses on maximizing ROI and empowering brands to achieve unparalleled success. With a mission to drive advertising excellence, strongmetrics combines precision targeting and innovative solutions to elevate brands to new heights. By joining strongmetrics, you will become part of a dynamic team committed to reshaping the future of impactful advertising.

Role Description

This is a full-time on-site role based in Gurugram for a Senior Ad Operations Manager. The role involves managing and optimizing advertising campaigns across platforms, ensuring the performance and delivery of ad campaigns meet client expectations. Responsibilities include end-to-end management of ad operations, driving strategy, implementing ad solutions, analyzing campaign performance, managing budgets, and providing actionable insights to internal and external stakeholders. Collaboration with the analytics, tech, and creative teams to enhance campaign outcomes is key.

Qualifications

• Proven expertise in Performance Marketing, Affiliate Delivery, Campaign Management, and Media Buying
• Experience in Ad Platform Optimization and AdTech ecosystems, including tools such as Trackier, Offer18, Singular, Appsflyer
• Strong Analytical Skills, Reporting, and Data-Driven Optimization capabilities
• Proficiency in Ad Trafficking, Tagging, and Campaign Monitoring
• Knowledge of Audience Segmentation, Targeting Strategies, and Retargeting techniques
• Excellent time management, teamwork, and problem-solving skills
• Experience in the advertising or digital marketing industry is highly desirable
• Bachelor's degree in Marketing, Advertising, Business, or a related field