First things first - what is HOWL No, we're not just another agency, and yes, you've probably heard that from every other agency. That being said, the next few sentences will try to articulate what our vision at HOWL is, and if it strikes a chord, we'd love to hear from you. What drives us is simple - the need to create. Create teams, create processes, and in turn create our very own brands and products.
The rest of this page will detail what we expect from a Senior Executive, what it is you'll do, the skills you'll develop, and the people you'll work with. We're a pack and working together is key to success.
WHAT YOU'LL DO:
- Set digital marketing strategies for your assigned brands, considering their specific requirements
- Act as the point of contact for clients for all things related to the management and smooth functioning of accounts and ensuring marketing KPIs are being met.
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Brainstorm new and creative brand strategies
- Suggest, design, and implement digital projects to increase customer ROI
- Establish, implement and ensure billing and invoicing cadence on assigned accounts
- Collaborate with external agencies and other vendor partners to drive quality output.
- Evaluate emerging trends and technologies. Provide thought leadership and perspective for adoption where appropriate.
- Strong team management skills with the ability to grow and develop the teams you will lead as well as effectively collaborate with cross-functional teams.
WHO YOU ARE:
- Proven working experience of 2-3 years in digital marketing, client servicing and team management
- Bachelor's degree in marketing or a related field.
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
LIFE WITH A WOLFPACK:
It's important that work goes beyond task lists and deadlines. You'll be entering a workplace packed with creative individuals. Learning will be exponential, and we'll make sure of it too. Weekly learning sessions, as well as conversations with the founders, will only add to your skill set and perspective. Most importantly, you will push yourself to deliver quality and create compelling narratives for brands and products.
