Search Engine Optimization Specialist

Location: South Delhi

Experience: 3+ years (On page, Off page and technical SEO)

Industry: Healthcare (Aesthetics and Dermatology)

Job Summary:

We are seeking an SEO/SEM expert to oversee all search engine optimization and marketing activities.

They will be responsible for managing all SEO activities, including content strategy, link building, and keyword strategy, to increase rankings on all major search networks.

Responsibilities:

Execute tests, collect and analyze data and results, identify trends and insights to achieve maximum ROI in paid search campaigns

Optimize copy and landing pages for search engine marketing

Perform ongoing keyword discovery, expansion, and optimization

Research and implement search engine optimization recommendations

Research and analyze competitor advertising links

Develop and implement link building strategy

Work with the development team to ensure SEO best practices are properly implemented on newly developed code

Work with the editorial and marketing teams to drive SEO in content creation and content programming

Requirements and skills:

Proven SEO experience (On page, Off page, and Technical SEO)

Proven SEM experience managing PPC campaigns across Google, Yahoo, and Bing

In-depth experience with website analytics tools

Knowledge of ranking factors and search engine algorithms

Interested candidates can apply or share their CVs at [Confidential Information]