Search Engine Optimization SEO Specialist

• 100% Remote (India)
• Full Time
• Compensation up to 3.6 LPA
• Must have extensive experience in link building and SEO
• Must have your own laptop / pc to work with

Company Description Pinggy is a developer-focused platform that provides one of the simplest solutions for creating secure localhost tunnels. It enables effortless HTTP, TCP, UDP, and TLS tunneling to local environments, making applications instantly accessible even behind firewalls and NATs. Users can share websites or apps for testing, demos, and collaboration without downloads or complex server setups. Designed for developers, teams, and innovators, Pinggy focuses on streamlined workflows, intuitive user experience, and reliable, secure connectivity. The company values simplicity, performance, and a product-led approach to solving real developer problems.

Role Description As a Search Engine Optimization (SEO) Specialist at Pinggy, you will own and execute SEO initiatives that grow qualified organic traffic and awareness for our tunneling platform. In this full-time, remote role, you will conduct ongoing keyword research, map keywords to landing pages, and optimize content and metadata for search visibility. You will perform regular SEO audits, identify technical and on-page issues, and collaborate with developers and content contributors to implement improvements. You will plan and manage ethical link-building campaigns, monitor performance using web analytics and SEO tools, and report on rankings, traffic, and conversion metrics. You will also stay current with search engine algorithm updates and best practices, contributing strategic recommendations to support product launches and growth experiments.

Qualifications

• Strong on-page SEO skills, including keyword mapping, metadata optimization, internal linking, and content structure (On-Page SEO, Keyword Research).
• Experience performing comprehensive SEO audits to identify technical, content, and UX issues, and ability to prioritize and communicate fixes (SEO Audits).
• Hands-on experience planning and executing white-hat link-building and outreach strategies to improve authority and visibility (Link Building).
• Proficiency with web analytics and SEO tools to track performance, analyze user behavior, and create actionable reports (Web Analytics and common SEO platforms such as Google Analytics, Google Search Console, etc.).
• Proven experience increasing organic traffic and rankings for SaaS, developer tools, or technology products.
• Ability to translate technical concepts into SEO requirements and collaborate effectively with engineering and content teams.
• Strong written and verbal communication skills in English, with attention to detail and data-driven decision-making.
• Bachelor's degree in Marketing, Communications, Computer Science, or a related field, or equivalent practical experience.
• Familiarity with developer ecosystems, APIs, or DevTools is a plus, as is experience in remote, distributed teams.