About the Role
We're looking for an SEO Executive with 1+ years of hands-on experience to join our team at noon. You'll play a key role in driving the organic performance of our brand website & app by implementing robust SEO strategies, executing technical audits, driving on-page and off-page improvements and closely collaborating with content and development teams.
Key Responsibilities
SEO Strategy & Planning
- Perform in-depth keyword research using tools like GSC, Ahrefs, SEMrush, and Google Keyword Planner.
- Build topical maps and SEO-led content plans to boost topical authority.
- Assist in creating monthly SEO roadmaps aligned with marketing and business goals.
Technical SEO & Audits
- Conduct technical audits to identify and fix crawl issues, CWV bottlenecks, canonical errors, sitemap and robots.txt updates.
- Collaborate with developers for SEO-first page structures, interlinking logic, and site architecture improvements.
- Ensure regular schema markup implementations (FAQ, Breadcrumbs, Product, etc.)
On-Page Optimization
- Write/optimize meta tags, headings, alt attributes, and FAQ content for all page types.
- Provide recommendations on page content, internal linking, and UX-SEO alignment for both desktop and mobile.
- Manage large-scale on-page optimization across landing pages, blogs, and product sections.
Off-Page & Link Building
- Drive monthly backlink acquisition (forums, PR, social bookmarking, directories).
- Perform competitor backlink analysis and identify opportunities to build high-authority links.
- Identify and fix toxic links through backlink hygiene audits.
Content Collaboration
- Guide writers on SEO-friendly content structure including keyword intent, tone, length, and headings.
- Drive monthly blog strategy, optimize existing articles, and suggest new topics based on trends and gaps.
Tools & Analytics
- Analysis tools: Google Analytics, GSC, Data Studio, Tag Manager, and CRO tools.
- Create weekly and monthly performance reports: organic sessions, rankings, CTR, goals, and conversions.
- Monitor indexation, crawl stats, and site performance using GSC and Screaming Frog.
Must-Have Skills
- 1+ years of experience in hands-on SEO (on-page, off-page, technical)
- Excellent command over tools like GSC, GA4, SEMrush, Ahrefs, Screaming Frog, Data Studio
- Solid understanding of Google's ranking factors, CWV, schema, and content optimization
- Strong Excel/Sheets proficiency for data tracking and reporting
- Excellent written and verbal communication skills
- Basic understanding of HTML/CSS, CMS platforms
Good-to-Have
- Experience with GEO, ASO and YouTube SEO
- Understanding of international SEO (hreflang, localization strategies)
- Familiarity with content clusters, keyword cannibalization, and intent analysis
