Company Description
Dimaak Tours specializes in customized international vacation packages designed around individual traveler preferences. With a focused portfolio of destinations, the company delivers highly personalized travel experiences backed by strong service quality and attention to detail. The goal is to create memorable journeys while maintaining a high standard of customer satisfaction.
Role Description
This is a full-time, on-site role based in Bengaluru for a Search Engine Optimization (SEO) Executive.
The SEO Executive will be responsible for driving organic traffic growth, improving search rankings, and enhancing overall website performance. This role requires a balance of technical SEO, content strategy, and performance analysis to build sustainable search visibility.
Key Responsibilities
- Conduct in-depth keyword research aligned with search intent, business goals, and travel-specific trends
- Plan and execute on-page SEO strategies including content optimization, internal linking, and metadata improvements
- Perform technical SEO audits (crawlability, indexing, site structure, Core Web Vitals, schema implementation) and work with developers to resolve issues
- Develop and execute content strategies to build topical authority (blogs, landing pages, destination pages)
- Execute link-building strategies including outreach, partnerships, and digital PR
- Optimize and manage local SEO, including Google Business Profile and local listings
- Monitor and analyze performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
- Track and report on key metrics including organic traffic, keyword rankings, and conversions
- Conduct competitor analysis and identify growth opportunities
- Collaborate with content and social media teams to ensure consistent brand visibility and SEO alignment
- Continuously test and improve landing pages for better conversion rates (CRO)
Qualifications
- 0.6 2 years of hands-on experience in SEO
- Strong understanding of on-page, off-page, and technical SEO principles
- Proven ability to improve rankings, traffic, or organic performance (portfolio or examples preferred)
- Experience with SEO tools such as SEMrush, Ahrefs, Google Analytics, Google Search Console
- Familiarity with CMS platforms (e.g., WordPress) and basic HTML understanding
- Knowledge of search intent, SERP analysis, and content planning
- Understanding of link-building best practices (white-hat only)
- Basic understanding of social media's role in SEO and content amplification
- Strong analytical mindset with attention to detail
- Bachelor's degree in Marketing, Digital Marketing, or related field (preferred)
- Experience in the travel industry is a plus
Job Details
- Location: Electronic City, Bengaluru, Karnataka
- Work Type: Full-time, On-site