Search Engine Marketing Specialist

Company Description

Red Web Raising (RWR) is a performance-based marketing organization dedicated to ensuring the success of clients online business endeavors. The company specializes in creating innovative social media campaigns and offering budget-conscious online advertising solutions. With expertise spanning SEO, SMO, PPC, ASO, Link Building, PHP Development, Internet Marketing, Website Design and Development, and Mobile App Development, RWR provides comprehensive online marketing and business consultancy services tailored to diverse needs.

Role Description

This is a full-time on-site role located in Noida. The Search Marketing Specialist will be responsible for managing and optimizing search engine marketing (SEM) campaigns on Google Ads, Meta Ads, LinkedIn Ads, conducting in-depth keyword research, analyzing web performance data, and creating strategies to improve online visibility. The role also involves designing and executing paid search campaigns and collaborating with the digital marketing team to achieve business objectives.

Qualifications

• Strong knowledge of Marketing and Digital Marketing strategies
• Proficiency in Keyword Research and optimization techniques
• Experience with Web Analytics tools
• Expertise in planning and executing Paid Search Campaigns
• Ability to analyze data to drive decision-making and achieve measurable results
• Excellent problem-solving skills and attention to detail
• A degree in Marketing, Business, or other related fields is preferred
• Familiarity with SEO and SEM tools is a plus
• Google Ads/ Meta Ads/LinkedIn Ads