Salesforce Marketing Cloud (SFMC) Developer

RRD is currently seeking a SFMC Developer for it's Creative Communications Digital team to join in Chennai.

Responsibilities:

Utilize marketing automation tools to develop personalised email templates, campaigns, landing pages, and workflows.

Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences.

Implement tracking parameters for campaign performance measurement and analysis.

Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues.

Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems.

Monitor and optimize campaign setup processes for efficiency and effectiveness.

Stay updated on platform updates and best practices for campaign setup.

Provide support and training to marketing teams on campaign setup tools and processes.

Required Technical and Professional Expertise:

Proficiency in utilizing AMPscript, HTML, CSS, and JavaScript for email and cloud page development.

Emails - Develop responsive email templates with extensive knowledge of AMPscript and Guide Template Language

Front-end development building Cloud Pages utilizing HTML, CSS, JavaScript and AMPScript

Experience implementing automated solutions utilizing Marketing Cloud Server-Side Java Script (SSJS)

Master with SQL and robust understanding of Marketing Cloud's contact data model

Extensive experience utilizing Journey Builder with thorough understanding of Audience Builder configuration

Proficiency in marketing automation platforms (Salesforce Marketing Cloud).

Job terms:

1. Flexibility to work remotely available
2. Shift timings - Rotational (UK and US timings)

Interested candidates with relevant experience please share your resume to [Confidential Information]