We are looking for a hands-on, customer-facing Salesforce Marketing Cloud Engineer/Architect with deep expertise in SSJS, tracking & logging frameworks, subscriber management, and reporting. The role will support enterprise-level marketing operations, collaborate with project teams, guide best practices, conduct peer reviews, and lead a structured governance process for all Marketing Cloud Journeys before they go live.
Key Responsibilities:
Data Tracking, Logging & Reporting:
- Design and maintain scalable solutions to capture and report 3 to 4+ years of engagement history (Email/SMS/Napp messaging, mobile push, opt-ins/opt-outs, sends).
- Build SSJS-based logging, auditing, monitoring, and archiving frameworks.
- Develop SQL-driven reports, dashboards, and analytics using Marketing Cloud Intelligence.
Subscriber & Data Management:
- Manage Subscriber/Contact data models, including consent and preference tracking.
- Define and implement archival and retention strategies.
- Set up proactive monitoring for automations, send processes, and data pipelines.
Governance, Reviews & Collaboration:
- Conduct peer reviews for Marketing Cloud developers and provide expert recommendations.
- Drive a structured Journey review and release governance process (validation QA approvals go-live).
- Ensure scalable, enterprise-ready solutions across business units.
Required Skills:
- 10 to 15 years of overall work Experience
- Salesforce Marketing Cloud: Email Studio, Automation Studio, Journey Builder, Contact Builder, Data Views
- Server-Side JavaScript (SSJS)
- Advanced SQL and API integrations
- Reporting and dashboard creation
- Experience building logging and audit frameworks
Certifications & Profile Requirements
- Minimum 2 Salesforce Marketing Cloud certifications required
- Must provide Trailhead profile URL with relevant badges and certifications
- Certifications in Marketing Cloud Intelligence or Data Cloud are an advantage
Preferred Qualifications
- Experience in enterprise, multi business unit Marketing Cloud setups
- Working knowledge of Marketing Cloud Intelligence
- Experience integrating with external data warehouses
Locations: Hyderabad / Chennai
Work Mode: Hybrid
