Sales Trainer (10+ years)
We are looking for an experienced Sales Trainer who can build high-performing sales teams through structured, practical training. The trainer will coach sales reps and managers on incentive literacy, communication, negotiation, executive presence, objection handling, discovery, and consultative sellingwith a sharp focus on improving conversions, productivity, and consistency.
This role will begin as part-time, focused on high-impact interventions, and can evolve into a full-time position based on requirements, results, and scale.
Key Responsibilities
- Training Design & Delivery
- Design and deliver sales training programs across the sales cycle: discovery, pitch, objection handling, negotiation, closing, and follow-ups.
- Run role-plays, call simulations, mock negotiations, and feedback sessions to build real-world selling confidence.
- Create structured learning journeys for new joiners (onboarding) and tenured reps (advanced skills).
- Incentives & Performance Enablement
- Train teams to clearly understand incentive structures, tiering, targets, and behaviours that drive outcomes.
- Partner with sales leadership to reinforce right selling behaviours aligned to incentive plans.
- Communication, Negotiation & Presence
- Coach reps on verbal and written communication, customer conversations, and professional presence.
- Strengthen negotiation skills: pricing conversations, value articulation, handling discounts, and commitment closes.
- Coaching & Field Enablement
- Conduct call listening, live coaching, and 1:1 performance coaching for reps and managers.
- Work closely with team leads to build coaching routines and improve daily execution.
- Measurement & Continuous Improvement
- Track training effectiveness using metrics like conversion rates, show-up rates, call quality, ramp time, and win/loss insights.
- Iterate training based on gaps, new product updates, and market feedback.
- Content & Playbooks
- Create and maintain sales enablement assets: talk tracks, objection banks, negotiation frameworks, follow-up templates, and coaching scorecards.
- Standardize best practices to reduce performance variance across the team.
Desired Profile / Qualifications
- 10+ years of experience training sales teams (inside sales / B2C / B2B ).
- Demonstrated success improving sales outcomes through training and coaching.
- Strong command over consultative selling & discovery; communication & executive presence; negotiation & objection handling; coaching frameworks and role-play facilitation; incentive understanding and behavioural reinforcement.
- Comfortable working with fast-paced teams and performance targets.
- Strong stakeholder managementable to influence sales leaders and earn trust with reps.
Good to Have
- Experience in high-velocity sales environments (education, SaaS, fintech, consumer subscriptions, etc.).
- Familiarity with tools like CRM (Salesforce/HubSpot), call recordings, LMS, and reporting dashboards.
- Experience coaching sales managers and setting up coaching cadences.
What Success Looks Like (Examples)
- Improved conversion and closing consistency within 3060 days of training intervention.
- Higher quality discovery and objection handling as measured via call audits.
- Faster ramp-up time for new joiners.
- Clear incentive understanding reflected in daily activity and behaviour.
Skills: coaching,training,communication,sales
