Sales Specialist - Product

At ABB, we help industries run leaner and cleaner-and every person here makes that happen. You'll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world.

This Position reports to:

What we believe in

At ABB, we are dedicated to addressing global challenges. Our core values: care, courage, curiosity, and collaboration - combined with a focus on diversity, inclusion, and equal opportunities - are key drivers in our aim to empower everyone to create sustainable solutions. That's our story. Make it your story.

Your role and responsibilities

In this role, you will have the opportunity to be responsible for the sales of products/systems/services within a designated market/division, in line with the division strategy. Each day, you will achieve both qualitative and quantitative sales targets to ensure sustainable order growth, revenues, profitability, market share, and customer satisfaction. You will also showcase your expertise by identifying and developing new sales opportunities.

The work model for the role is: #Li-Onsite.

This role is contributing to the ABB India, Smart Buildings. Electrification Business Main stakeholders are Panel Builders, Contractor, EPC & Distributors in Delhi / NCR Region, India.

You will be mainly accountable for:

• Sales Growth & Business Development: Increase sales performance in the assigned territory by identifying new business opportunities, developing clear conversion strategies, maintaining a healthy opportunity pipeline, and meeting regional sales targets.

• Customer Relationship & Account Management: Build and maintain lasting relationships with Panel Builders, Channel Partners, manufacturers, building and utility end users. Engage customers regularly to understand their needs, resolve issues, and act as a trusted technical partner throughout the sales cycle and post-sale.

• Market Development & Product Promotion: Identify and develop new market opportunities, expand IEC 61439 partnerships within the assigned area, and actively promote Digitalization solutions and new ELSP & ELSB products through seminars, promotional events, and targeted marketing initiatives.

• Sales Operations & Coordination: Manage administrative processes related to sales, coordinate material delivery and after-sales service for Panel Builders, support project management activities, and ensure effective cash collection.

• Forecasting, Communication & Strategy Alignment: Communicate delivery timelines, payment terms, and commercial conditions in line with company strategy, provide accurate sales forecasts and market intelligence, and ensure smooth information flow between customers, marketing, and internal teams.

Qualifications for the role:

• Industry Experience:5-7 years of relevant experience in the LV Switchgear industry with demonstrated technical and commercial skills.

• Technical Knowledge: Solid understanding of LV Switchgear products, applications, and market dynamics.

• Educational Qualification: B.E. / B.Tech or higher qualification in Electrical or Electronics Engineering.

• Sales & Account Management: Demonstrated ability in direct sales, account management, and cross-selling of products and solutions.

• ERP & CRM Proficiency: Practical experience with SAP, CRM tools, and SFDC (Salesforce).

• Communication Skills: Verbal and written communication skills with presentation capabilities.

• Negotiation & Customer Focus: Solid negotiation skills, customer-centric mindset, and a professional, solution-oriented positive approach.

More about us

ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers carbon reduction strategies.

Building a cleaner, smarter future takes all kinds of minds: the curious, the courageous, and the creative. We welcome people from all backgrounds and experiences.

Ready to make an impact Apply today or visit www.abb.com to learn more about the impact of our solutions across the globe.

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